How to Create an Event
Getting Started
Creating an event on Starting Line is straightforward. Navigate to your dashboard and click "Create Event" or go to Events > Create Event.
Event Details
Basic Information
| Field | Description | Required |
|---|---|---|
| Event Name | The name of your event as it will appear to participants | ✅ Yes |
| Category | Road Cycling, Mountain Biking, Road Running, Trail Running, Triathlon, Duathlon, Swimming, Other | ✅ Yes |
| Start Date | When your event begins | ✅ Yes |
| Start Time | Event start time (you can set different times for each distance) | ✅ Yes |
| End Date | For multi-day events only | ❌ Optional |
Location Details
- Venue Name: e.g., "Century City Sports Complex"
- Full Address: Complete address for navigation
- City: City name
- Province: Select from dropdown
- Country: Defaults to South Africa
Event Description
Your description should include:
- Overview of the event
- Route description and terrain
- What's included (medals, refreshments, etc.)
- Parking information
- Special instructions or requirements
- Contact information for queries
💡 Pro Tip: Events with detailed descriptions and quality images get 3x more registrations!
Distances & Pricing
You must add at least one distance to your event. Click "Add Distance":
Distance Configuration
- Distance Name: Descriptive name (e.g., "10km Challenge", "Elite 100km")
- Distance (km): Actual distance participants will cover
- Price (R): Registration fee in South African Rands
- Entry Limit: Maximum number of participants (leave empty for unlimited)
- Minimum Age: Age restriction if required
- Start Time: Custom start time for this distance (optional)
Special Pricing
- Free for Seniors (65+): Toggle to waive fees for senior citizens
- Free for Disability: Toggle to waive fees for participants with disabilities
You can add multiple distances by clicking "Add Another Distance".
Adding Merchandise
Boost your event revenue by offering merchandise:
- Scroll to the Merchandise section
- Click "Add Merchandise Item"
- Fill in:
- Item Name: e.g., "Event T-Shirt"
- Description: Details about the item
- Price: Cost per item
- Base Stock: Total quantity available
- Image: Product photo (optional)
Size/Color Variations
For items with variations (sizes, colors):
- Click "Add Variation"
- Name your variation (e.g., "Size", "Color")
- Add options:
- For Size: XS, S, M, L, XL, XXL
- For Color: Red, Blue, Black, etc.
- Each option can have its own stock quantity
💰 Revenue Boost: Events with merchandise typically earn 25% more revenue!
Event Images
Images make your event stand out:
Primary Image
- This is the main image shown on event listings
- Recommended size: 1200x630px
- Should showcase your event or route
Gallery Images
- Add up to 5 additional images
- Show different aspects: route, facilities, past events
- Supports JPG and PNG formats
License Requirements
If your event requires participants to have a valid license:
- Toggle "License Required"
- Add License Details explaining what's needed
- Set Temporary License Fee if you offer temp licenses
The system will:
- Check if participants have valid licenses
- Offer temporary license purchase during registration
- Track license validity automatically
Saving Your Event
You have two options:
- Save as Draft: Save your progress and continue later
- Submit for Approval: Submit for admin review and publication
⚠️ Important: Once submitted for approval, you can still make changes, but admins will be notified of any modifications.
